http://echwa.com search | design | hci | life Fri, 03 Sep 2010 00:44:06 +0000 en hourly 1 http://wordpress.org/?v=3.0.1 http://echwa.com/design/intangible-values?utm_source=rss&utm_medium=rss&utm_campaign=rss http://echwa.com/design/intangible-values#comments Sun, 18 Oct 2009 14:50:50 +0000 yassine http://www.echwa.com/?p=336 A great talk from ted.com by Rory Sutherland. When was the last time you actively noticed advertising changing your perception of a brand or product?

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